With the recent crisis in the financial climate, many business owners are scratching their heads trying to figure out how to bring in more business. the same old marketing routine that have used for years is not working for them.
The truth is that even if you are running a business ‘ traditional ‘ bricks and Malta, is unlikely now to ignore the fact that you really need to get your business noticed online-in fact it is critical for your future success.
If you’re sitting on the fence, still skeptical, look at it this way-are finding it almost impossible to talk about suppliers or general customer query response in any other way than via email? What do you use to find an address of a new contact who never traveled to before? How about your leisure time overtime? I’m sure there are a few people that I went online to book movie tickets or even pay a utility bill.
One study shows that nearly 98% of consumers use online media research products or services in their local area-so if you haven’t jumped on board, chances are they are going to find contestants for a long time before you find you. In fact, it is invisible to them.
We asked around and found almost none that actually opened a paper directory over the past year. Even television advertising often sends us to a website to find more information about a product or a service business and then later on, customers are going back online to give a review of their experience and we all know that people would rather listen to another user on a product or service rather than just listening to the sales pitch. Good or bad, you must know what your customers are saying and intercede when necessary.
Many entrepreneurs are worried that need a big budget or experience in the market themselves on the internet, but the fact is that couldn’t be further from the truth. Even a truly fundamental page that declares that the business name, product, opening hours and contact details will improve their chances of being found in search engines dramatically. Especially with a consumer looking for a local business-who will be looking for a Web site, a list of Google sites or tips and reviews and put in your details and local service to find.
If you’re not ready to go the whole hog and get a website designed yet, that’s really helpful in getting at least your business with the big search engines and especially Google Places. The process is extremely simple and extremely useful. Before long, you’ll find requests for the services of your company will jump as more and more people discover your listing.